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SMART Worldwide

Efficiency, performance, and design in one.

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world a better place

Efficiency, performance, and design in one.

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SMART Worldwide

Efficiency, performance, and design in one.
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SMART Worldwide

Efficiency, performance, and design in one.
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Client overview

SMART Worldwide is a leading brand in the home appliance industry, known for combining efficiency, performance, and design in their award-winning products. Recognised with the Housewares Innovation Awards in 2018, SMART Worldwide continues to innovate, offering appliances that enhance everyday living. Their commitment to quality and excellence sets them apart in a competitive market.

Client

SMART Worldwide

Service

Web Design/Developement

Completion

2023

project overview
Challenge
Outcome
Approach
The challenge

When I joined SMART Worldwide, the brand lacked a modern online presence that reflected their award-winning status. Their website was outdated, with limited functionality and visual appeal. Additionally, they had minimal SEO efforts and a weak social media presence, which hindered their ability to reach a broader audience and fully showcase their innovative products.

The outcome

The redesigned website on Webflow provided SMART Worldwide with a modern, user-centric platform that effectively showcased their products and brand story. The improved SEO strategy led to increased visibility and higher search engine rankings, driving more organic traffic to the site. Additionally, the enhanced social media presence allowed SMART Worldwide to connect with a wider audience, leading to greater brand awareness and engagement. Overall, these efforts positioned SMART Worldwide as a strong, competitive force in the home appliance industry, aligning their digital presence with their innovative and award-winning products.

The approach

To address these challenges, I started by redesigning and developing their website on Webflow, ensuring it was both visually striking and user-friendly. The new design emphasized their product’s efficiency, performance, and aesthetic appeal while improving navigation and overall usability. I also implemented an SEO strategy to boost organic traffic and improve search engine rankings, focusing on relevant keywords and optimizing content across the site. In addition to the web redesign, I took charge of their social media presence, creating engaging content that highlighted their products and connected with their target audience. I developed a consistent posting schedule, ran targeted campaigns, and ensured that SMART Worldwide's brand voice was cohesive across all digital platforms.

the process:
THE web design
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the results

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All projects

SMART Worldwide

Efficiency, performance, and design in one.

Client
SMART Worldwide
Category
Web Design/Developement
YEAR
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Overview

SMART Worldwide is a leading brand in the home appliance industry, known for combining efficiency, performance, and design in their award-winning products. Recognised with the Housewares Innovation Awards in 2018, SMART Worldwide continues to innovate, offering appliances that enhance everyday living. Their commitment to quality and excellence sets them apart in a competitive market.

The goal

When I joined SMART Worldwide, the brand lacked a modern online presence that reflected their award-winning status. Their website was outdated, with limited functionality and visual appeal. Additionally, they had minimal SEO efforts and a weak social media presence, which hindered their ability to reach a broader audience and fully showcase their innovative products.
View the live site

The redesigned website on Webflow provided SMART Worldwide with a modern, user-centric platform that effectively showcased their products and brand story. The improved SEO strategy led to increased visibility and higher search engine rankings, driving more organic traffic to the site. Additionally, the enhanced social media presence allowed SMART Worldwide to connect with a wider audience, leading to greater brand awareness and engagement. Overall, these efforts positioned SMART Worldwide as a strong, competitive force in the home appliance industry, aligning their digital presence with their innovative and award-winning products.

View the prototype
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Conclusion

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